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added info about first party data #10

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Apr 1, 2025
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4 changes: 4 additions & 0 deletions dev-docs/bidders/equativ.md
Original file line number Diff line number Diff line change
Expand Up @@ -348,6 +348,10 @@ pbjs.que.push(function () {
{: .alert.alert-warning :}
**Note**: If a demand partner of Equativ is not capable of reading an audio object, the audio object will be converted into a video object with audio mime types. There is, as of this writing, no built-in/default support for serving audio assets in Prebid, so publishers that wish to do so will need to ensure their ad server setups can process whatever hand-offs are necessary.

### First Party Data

Publishers should use the `ortb2` method of setting [First Party Data](https://docs.prebid.org/features/firstPartyData.html).

### Additional Resources

Information about how Equativ supports the oRTB specification, along with additional examples, can be found [on our OpenRTB API support site](https://help.smartadserver.com/s/article/OpenRTB-API-for-suppliers-Bid-request-specification-Part-1).
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