Customer Personality Analysis is a project aimed at understanding and categorizing customers based on their behavioral patterns, preferences, and characteristics. By analyzing various data sources such as customer interactions, purchase history, education, marketing company acception activity, and another information, the project seeks to gain insights into individual customer personalities and segment them into distinct groups.
- Imports
- EDA
- Feature Engineering
- Another Research
- Modeling (using PCA and KMeans clustering)
- Evaluetion model
- Short recomendation
File about.txt need to know about features. File Report to marketing department.pdf need to show result of marketing campaign.
This project is licensed under the MIT License. See the LICENSE file for details.